PILLAY, Sree Pomodh; KAUR, Harjinder. The Effectiveness of Content Marketing Towards Consumers Perspective in the Tourism Industry: A Study Among Young Adults in Kuala Lumpur, Malaysia. Electronic Journal of Business and Management, [S. l.], v. 9, n. 2, 2024. DOI: 10.65136/ejbm.v9i2.51. Disponível em: https://ejbm.apu.edu.my/index.php/EJBM/article/view/51. Acesso em: 10 mar. 2026.