Ahmad R, Kok Siew PH, Dada M. A Study on Impulsive Buying Behaviour on TikTok among University Students in Indonesia, Java. EJBM [Internet]. 2024 Dec. 1 [cited 2026 Mar. 10];9(4). Available from: https://ejbm.apu.edu.my/index.php/EJBM/article/view/33