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The Influence of Environmental Concern, Environmental Attitude and Environmental Social Responsibility on Green Buying Behaviour: Milk Tea

DOI : 10.65136/ejbm.v5i1.194
Lee Kah Wen (1), Benjamin Chan Yin Fah (2)
(1) Asia Pacific University of Technology and Innovation, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, Malaysia
Abstract : 24
PDF : 32

RESEARCH ON TURNOVER INTENTION IN BRUNEI DARUSSALAM

DOI : 10.65136/ejbm.v5i1.166
Dk Aznur Nazirah Pg Hj Sharifuddin (1), Benjamin Chan Yin Fah (2), Morakinyo Dada (3)
(1) Asia Pacific University of Technology & Innovation, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, Malaysia ,
(3) Asia Pacific University of Technology and Innovation, Malaysia
Abstract : 39
PDF : 43

COMPARISON OF PEOPLE’S FINANCIAL WELLBEING BETWEEN CHINA AND MALAYSIA

DOI : 10.65136/ejbm.v5i1.165
Sun Xin (1), Benjamin Chan Yin-Fah (2), Morakinyo Dada (3)
(1) Asia Pacific University of Technology and Innovation, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, Malaysia ,
(3) Asia Pacific University of Technology and Innovation, Malaysia
Abstract : 29
PDF : 34

A STUDY ON CELEBRITY ENDORSEMENT AND MULTIPLE PERCEIVED VALUES TOWARD BRAND PREFERENCE IN FASHION APPAREL PRODUCTS AMONG APU UNDERGRADUATES

DOI : 10.65136/ejbm.v5i1.164
Kristina Ting (1), Ching Weng (2), Benjamin Chan Yin Fah (3), Morakinyo Dada (4)
(1) Asia Pacific University of Technology and Innovation, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, Malaysia ,
(3) Asia Pacific University of Technology and Innovation, Malaysia ,
(4) Asia Pacific University of Technology & Innovation, Malaysia
Abstract : 34
PDF : 43

Traveloka: Number One Online Travel Agent in Indonesia

DOI : 10.65136/ejbm.v4i1.171
Aulia Yasya Maesaroh (1), Poon Wai Chuen (2), Lim Li Chen (3), Benjamin Chan Yin Fah (4)
(1) Asia Pacific University of Technology and Innovation, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, Malaysia ,
(3) Asia Pacific University of Technology and Innovation, Malaysia ,
(4) Asia Pacific University of Technology & Innovation, Malaysia
Abstract : 36
PDF : 99

Airbnb: Future Glitch in Tourism Sector

DOI : 10.65136/ejbm.v4i1.168
Atheria Kurniawati (1), Lim Li Chen (2), Benjamin Chan Yin Fah (3)
(1) Asia Pacific University of Technology and Innovation, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, Malaysia ,
(3) Asia Pacific University of Technology & Innovation, Malaysia
Abstract : 42
PDF : 56

A Study on Generation Y and Job Satisfaction in Vietnam

DOI : 10.65136/ejbm.v3i1.174
Le Thanh Truc (1), Navaz Naghavi (2), Benjamin Chan Yin Fah (3)
(1) Asia Pacific University of Technology & Innovation, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, Malaysia ,
(3) Asia Pacific University of Technology & Innovation, Malaysia
Abstract : 28
PDF : 31
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