DETERMINANTS OF STUDENTS’ BEHAVIOURAL INTENTION TOWARDS GOOGLE CLASSROOM IN THE COVID-19 ERA: EVIDENCE FROM ZIMBABWEAN UNIVERSITIES.

University Google Classroom Theory of Planned Behaviour Online learning Behavioural Intention

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Vol. 6 No. 2 (2021)
Original Research
June 1, 2021

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 Online learning technologies have dismantled geographical boundaries, gaining massive popularity during the COVID-19 pandemic as institutions migrated to digital platforms. However, critical analysis of user behavior toward these platforms remains sparse in developing countries like Zimbabwe. This study analyzes the determinants of students’ behavioural intention toward Google Classroom using the Theory of Planned Behaviour (TPB) and Technology Acceptance Model (TAM) constructs. Data from 250 respondents was collected via SurveyMonkey. Findings revealed that perceived ease of use and perceived convenience significantly impacted students' attitudes toward Google Classroom. Interestingly, no significant relationship was found between perceived usefulness and attitude, nor between attitude and the final behavioral intention of students.