Examining Intention to Visit Malaysia in the Post-Pandemic Era: A Survey Based Inquiry into Tourist Perspectives

The travel industry has been profoundly affected by the COVID-19 pandemic, resulting in worldwide border closures and travel restrictions. As vaccines become more accessible and restrictions ease, there is an anticipated gradual resumption of travel. Nonetheless, lingering concerns about the ongoing pandemic have left many individuals hesitant to travel. This study focuses on analyzing the factors influencing Indonesian tourists' decision to visit Malaysia during the post-pandemic period. To verify the proposed hypothesis, a quantitative method using correlation analysis was employed in this research. The findings showed that factors such as fears about exposure to the virus, the possibility of new variants emerging, uncertainty around travel regulations and quarantine requirements, and economic concerns had a significant impact on travel intention to visit Malaysia. Through a literature review and analysis of relevant data, this paper aims to provide insights into the potential barriers to travel in the post-pandemic era and offer recommendations to help address these issues.