Vol. 6 No. 3 (2021)

Original Research

• WHY DO PEOPLE TRANSACT ON MOBILE INSTANT MESSAGING C2C COMMUNITIES? A CONSUMPTION VALUES THEORETICAL EXPLANATION

  DOI : 10.65136/ejbm.v6i3.119

  John Marumbwa ⁽¹⁾, William Makumbe ⁽²⁾

  (1) Great Zimbabwe University, Zimbabwe, Malaysia ,

  (2) Great Zimbabwe University, Zimbabwe, Malaysia

  Abstract : 26

  PDF : 22

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  DOI : 10.65136/ejbm.v6i3.119

• A QUANTITATIVE STUDY ON THE FACTORS INFLUENCING HIGHER EDUCATION INSTITUTIONS STUDENTS’ ACCEPTANCE OF MOBILE PAYMENTS IN KLANG VALLEY, MALAYSIA

  DOI : 10.65136/ejbm.v6i3.120

  Tasnim Fathima Binti Utman Ali ⁽¹⁾, Michele Shivaanii Sundra Raj ⁽²⁾, Dr. Jugindar Singh Kartar Singh ⁽³⁾

  (1) Asia Pacific University of Technology and Innovation, Malaysia ,

  (2) Asia Pacific University of Technology and Innovation, Malaysia ,

  (3) Asia Pacific University of Technology and Innovation, Malaysia

  Abstract : 26

  PDF : 54

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  DOI : 10.65136/ejbm.v6i3.120

• IMPACT OF SOCIAL MEDIA INFLUENCERS ON PURCHASING INTENTION TOWARDS PET PRODUCTS. A QUANTITATIVE STUDY AMONG FEMALES IN MALAYSIA

  DOI : 10.65136/ejbm.v6i3.123

  Liew Yee Wei ⁽¹⁾, Jugindar Singh Kartar Singh ⁽²⁾, Janitha Kularajasingam ⁽³⁾

  (1) Asia Pacific University of Technology & Innovation, Malaysia ,

  (2) Asia Pacific University of Technology & Innovation, Malaysia ,

  (3) Asia Pacific University of Technology and Innovation, Malaysia

  Abstract : 54

  PDF : 40

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  DOI : 10.65136/ejbm.v6i3.123

• PERCEPTIONS OF COMMUNICATION EFFICACY AMONG AFGHANISTAN GOVERNMENT EMPLOYEES AND THEIR CUSTOMERS

  DOI : 10.65136/ejbm.v6i3.124

  Mahdi Abolfazly ⁽¹⁾

  (1) Asia Pacific University of Technology and Innovation, Malaysia

  Abstract : 16

  PDF : 19

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  DOI : 10.65136/ejbm.v6i3.124