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DIVERSIFICATION, INNOVATION, AND DIGITALISATION: AN EFFECTIVE VACCINE FOR SURVIVAL OF PAKISTAN’S SMES AMIDST COVID'19

DOI : 10.65136/ejbm.v5i2.161
Gohar Inam (1), Ihtisham Ullah (2), Jugindar Singh (3), Thilageswary Arumungam (4)
(1) Asia Pacific University of Technology and Innovation, Malaysia ,
(2) Asia Pacific University of Technology & Innovation, Malaysia ,
(3) Asia Pacific University of Technology & Innovation, Malaysia ,
(4) Asia Pacific University of Technology and Innovation, Malaysia
Abstract : 24
PDF : 36

WOMEN ENTREPRENEURSHIP IN SMES: A CROSS-SECTIONAL STUDY ON FACTORS INFLUENCING THEIR SUCCESS IN THE MALDIVES

DOI : 10.65136/ejbm.v7i2.106
Aishath Zidhuna Zulham (1), Ibiwani Alisa Hussain (2), Jugindar Singh Kartar Singh (3), Noraini Ahmad (4), Lim Li Chen (5)
(1) Asia Pacific University of Technology and Innovation, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, Malaysia, Malaysia ,
(3) Asia Pacific University of Technology and Innovation, Malaysia, Malaysia ,
(4) Asia Pacific University of Technology and Innovation, Malaysia ,
(5) Asia Pacific University of Technology and Innovation, Malaysia
Abstract : 43
PDF : 53

A STUDY ON CELEBRITY ENDORSEMENT AND MULTIPLE PERCEIVED VALUES TOWARD BRAND PREFERENCE IN FASHION APPAREL PRODUCTS AMONG APU UNDERGRADUATES

DOI : 10.65136/ejbm.v5i1.164
Kristina Ting (1), Ching Weng (2), Benjamin Chan Yin Fah (3), Morakinyo Dada (4)
(1) Asia Pacific University of Technology and Innovation, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, Malaysia ,
(3) Asia Pacific University of Technology and Innovation, Malaysia ,
(4) Asia Pacific University of Technology & Innovation, Malaysia
Abstract : 34
PDF : 42

COVID'19 INFLUENCE ON INTERNATIONAL STUDENTS INTENTION AND MOTIVATION TO STUDY IN MALAYSIA

DOI : 10.65136/ejbm.v5i2.160
Gohar Inam (1), Ihtisham Ullah (2), Jugindar Singh (3), Thilageswary Arumungam (4)
(1) Asia Pacific University of Technology & Innovation, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, Malaysia, Malaysia ,
(3) Asia Pacific University of Technology and Innovation, Malaysia, Malaysia ,
(4) Asia Pacific University of Technology and Innovation, Malaysia, Malaysia
Abstract : 26
PDF : 47

Exploring the Factors Influencing Consumers’ Online Purchase Intention for Luxury Fashion Goods in Jakarta, Indonesia

DOI : 10.65136/ejbm.v4i1.172
Nitin Sabloak (1), Tee Poh Kiong (2), Wong Huey Wern (3), Morakinyo Dada (4)
(1) Asia Pacific University of Technology & Innovation, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, Malaysia ,
(3) Asia Pacific University of Technology & Innovation, Malaysia ,
(4) Asia Pacific University of Technology & Innovation, Malaysia
Abstract : 33
PDF : 31

Traveloka: Number One Online Travel Agent in Indonesia

DOI : 10.65136/ejbm.v4i1.171
Aulia Yasya Maesaroh (1), Poon Wai Chuen (2), Lim Li Chen (3), Benjamin Chan Yin Fah (4)
(1) Asia Pacific University of Technology and Innovation, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, Malaysia ,
(3) Asia Pacific University of Technology and Innovation, Malaysia ,
(4) Asia Pacific University of Technology & Innovation, Malaysia
Abstract : 36
PDF : 98

Korean Beauty Market’s Trendsetter: A Case Study on Mediheal

DOI : 10.65136/ejbm.v4i1.170
Andi Aisyah Nurul Alifyanti Hidayah (1), Lim Li Chen (2), Poon Wai-Chuen Eugene (3), Morakinyo Dada (4)
(1) Asia Pacific University of Technology and Innovation, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, Malaysia ,
(3) Asia Pacific University of Technology & Innovation, Malaysia ,
(4) Asia Pacific University of Technology and Innovation, Malaysia
Abstract : 27
PDF : 40

EFFECT OF TRANSFORMATIONAL LEADERSHIP AND CREATIVITY AND INNOVATION ON ORGANIZATIONAL PERFORMANCE: A CONCEPTUAL MODEL

DOI : 10.65136/ejbm.v6i1.132
Thiaku Ramalingam (1), Shishi Kumar Piaralal (2), Zahir Osman (3), Lawrence Arokiasamy (4)
(1) Open University Malaysia, Malaysia ,
(2) Open University Malaysia, Malaysia ,
(3) Open University Malaysia, Malaysia ,
(4) Asia Pacific University of Technology and Innovation, Malaysia
Abstract : 36
PDF : 41

THE STUDY OF CUSTOMER SATISFACTION AMONG GRAB USERS IN KUALA LUMPUR, MALAYSIA

DOI : 10.65136/ejbm.v6i2.127
Atheria Kurniawati (1), Michele Shivaanii Sundra Raj (2), Jugindar Singh Kartar Singh (3)
(1) Asia Pacific University of Technology and Innovation, Malaysia ,
(2) Asia Pacific University of Technology & Innovation, Malaysia ,
(3) Asia Pacific University of Technology and Innovation, Malaysia
Abstract : 31
PDF : 39

FACTORS INFLUENCING ONLINE SHOPPING INTENTION AMONG MALAYSIANS: A QUANTITATIVE-BASED STUDY

DOI : 10.65136/ejbm.v7i3.99
Soh Yoke Cheng (1), Ibiwani Alisa Hussain (2), Kantharow Apparavu (3), Nennie Trianna Rosli (4)
(1) Asia Pacific University of Technology & Innovation, Malaysia ,
(2) Asia Pacific University of Technology & Innovation, Malaysia ,
(3) Asia Pacific University of Technology and Innovation, Malaysia ,
(4) Asia Pacific University of Technology and Innovation, Malaysia
Abstract : 102
PDF : 83

EXPLORING FACTORS HINDERING MSME GROWTH IN SEYCHELLES: CHALLENGES AND STRATEGIES THE MSMES USE TO SUSTAIN BUSINESS

DOI : 10.65136/ejbm.v7i3.97
Julie Theresa Barra (1), Jugindar Singh Kartar Singh (2), Sueraya Mohamad Alwie (3), Ibiwani Alisa Hussain (4)
(1) Asia Pacific University of Technology and Innovation, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, Malaysia ,
(3) Asia Pacific University of Technology and Innovation, Malaysia ,
(4) Asia Pacific University of Technology and Innovation, Malaysia
Abstract : 42
PDF : 40

THE VIRTUAL LEARNING SPACE: AN INQUIRY ON ACADEMICS' TRANSITION EXPERIENCE, ENGAGEMENT WITH STUDENTS AND DIGITAL SKILLS

DOI : 10.65136/ejbm.v7i4.93
Nadiah Suki (1), Jonathan Jeevan Strinivas Kovilpillai (2), Sireesha Prathi Gadapa (3)
(1) Asia Pacific University of Technology & Innovation, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, Malaysia ,
(3) Asia Pacific University of Technology and Innovation, Malaysia
Abstract : 30
PDF : 25

The Factors Influencing Digital Technologies Adoption in Green Supply Chain Innovation: Evidence from the Social Enterprises in Malaysia

DOI : 10.65136/ejbm.v8i1.86
Song Bee Lian (1)
(1) Asia Pacific University of Technology and Innovation, Malaysia
Abstract : 28
PDF : 25

Influence of Ethical Environment, Ethical Leadership, and Organizational Trust on Employee Engagement of the Construction Company in Malaysia

DOI : 10.65136/ejbm.v8i1.85
Fahd Nasser (1), Syazwani Yahaya (2), Athirah binti Mohd Tan (3), Noraini binti Ahmad (4)
(1) Asia Pacific University of Technology & Innovation, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, Malaysia, Malaysia ,
(3) Asia Pacific University of Technology and Innovation, Malaysia ,
(4) Asia Pacific University of Technology & Innovation, Malaysia
Abstract : 162
PDF : 170

The Adoption of the Grab Pay Mobile Payment System by Foreign Students in Kuala Lumpur, Malaysia: Application of UTAUT Model

DOI : 10.65136/ejbm.v8i1.84
Radwan Mohamed Abdi (1), Ibiwani Alisa Hussain (2), Wong Huey Wern (3), Syazwani Yahaya (4), Raja Nazim Abdullah (5)
(1) Asia Pacific University of Technology & Innovation, Malaysia ,
(2) Asia Pacific University of Technology & Innovation, Malaysia ,
(3) Asia Pacific University of Technology & Innovation, Malaysia ,
(4) Asia Pacific University of Technology and Innovation, Malaysia ,
(5) Universiti Pendidikan Sultan Idris, Malaysia
Abstract : 29
PDF : 44

Influential Factors Shaping eWallet Adoption Among Malaysia's Generation Y

DOI : 10.65136/ejbm.v8i3.71
Poh Kiong Tee (1), Mutia Anggeraini Khalid (2), Shehzad Ahmed (3), Morakinyo Dada (4)
(1) Asia Pacific University of Technology and Innovation, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, Malaysia ,
(3) Asia Pacific University of Technology and Innovation, Malaysia ,
(4) Asia Pacific University of Technology and Innovation, Malaysia
Abstract : 26
PDF : 83

Key Factors Influencing Automobile Purchase Behavior Among Consumers in Malaysia

DOI : 10.65136/ejbm.v9i2.55
Wong Wee Don (1), Tee Poh Kiong (2), Mutia Anggeraini Khalid (3), Morakinyo Dada (4)
(1) Asia Pacific University of Technology and Innovation, 57000 Kuala Lumpur, Malaysia, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, 57000 Kuala Lumpur, Malaysia, Malaysia ,
(3) Affiliation: Asia Pacific University of Technology and Innovation, 57000 Kuala Lumpur, Malaysia, Malaysia ,
(4) Asia Pacific University of Technology and Innovation, 57000 Kuala Lumpur, Malaysia, Malaysia
Abstract : 88
PDF : 80

Influence of Emotional and Social Intelligence on Employee Retention in Malaysia's ICT Sector: The Mediating Role of Employee Engagement

DOI : 10.65136/ejbm.v9i2.54
Trinity True Jefveleon (1), Jugindar Singh Kartar Singh (2), Muhammad Umar Islam (3), Noraini Binti Ahmad (4)
(1) Asia Pacific University of Technology and Innovation, 57000 Kuala Lumpur, Malaysia, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, 57000 Kuala Lumpur, Malaysia, Malaysia ,
(3) Asia Pacific University of Technology and Innovation, 57000 Kuala Lumpur, Malaysia, Malaysia ,
(4) Asia Pacific University of Technology and Innovation, 57000 Kuala Lumpur, Malaysia, Malaysia
Abstract : 29
PDF : 23

Enhancing Employee Retention through Spiritual Intelligence in Malaysia's ICT Sector: The Mediating Role of Employee Engagement and the Moderating Effect of Gender

DOI : 10.65136/ejbm.v9i2.53
Trinity True Jefveleon (1), Jugindar Singh Kartar Singh (2), Muhammad Umar Islam (3), Ibiwani Alisa binti Hussain (4)
(1) Asia Pacific University of Technology and Innovation, 57000 Kuala Lumpur, Malaysia, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, 57000 Kuala Lumpur, Malaysia, Malaysia ,
(3) Asia Pacific University of Technology and Innovation, 57000 Kuala Lumpur, Malaysia, Malaysia ,
(4) Asia Pacific University of Technology and Innovation, 57000 Kuala Lumpur, Malaysia, Malaysia
Abstract : 23
PDF : 30

Generative AI in Studio-Based Fashion Education: A Systematic Literature Review

DOI : 10.65136/ejbm.v10i4.24
Rabia Anwar (1), Fahd Ali Raza (2), Mostafa El-Sayed Marzouk (3)
(1) Digital Learning Hub, Asia Pacific University of Technology & Innovation, Kuala Lumpur, Malaysia ,
(2) Digital Learning Hub, Asia Pacific University of Technology & Innovation, Kuala Lumpur, Malaysia ,
(3) Intermarkets Advertising Agency, Giza, Egypt
17-28
Abstract : 241
PDF : 110

Cryptocurrency Adoption in the Developing Countries: Effects on Consumer Trust and Continuance Intention to Adopt

DOI : 10.65136/ejbm.v8iS1.210
Song Bee Lian (1), Mohammad Falahat (2), Tee Poh Kiong (3)
(1) Asia Pacific University of Technology & Innovation, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, Malaysia ,
(3) Asia Pacific University of Technology and Innovation, Malaysia
Abstract : 5
PDF : 2

Service Quality and Hotel’s Customer Satisfaction: An Empirical Evidence from Ethiopia

DOI : 10.65136/ejbm.v1i1.189
Feven Abebe Tessera (1), Ibiwani Alisa Hussain (2), Noraini Ahmad (3)
(1) Asia Pacific University of Technology and Innovation, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, Malaysia ,
(3) Asia Pacific University of Technology and Innovation, Malaysia
Abstract : 25
PDF : 29

Gamification Implementation in Service Marketing: A Literature Review

DOI : 10.65136/ejbm.v2i1.184
Mamoona Hamid (1), Mudiarasan Kuppusamy (2)
(1) Asia Pacific University of Technology and Innovation, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, Malaysia
Abstract : 20
PDF : 27

Factors influencing motivation among academic staffs in private universities in Oman

DOI : 10.65136/ejbm.v2i1.183
Amira Ahmed Albadi (1), Ibiwani Alisa Hussain (2), Noraini Ahmad (3)
(1) Asia Pacific University of Technology & Innovation, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, Malaysia ,
(3) Asia Pacific University of Technology and Innovation, Malaysia, Malaysia
Abstract : 28
PDF : 29

The influence of subsidiary strategic role on manager‘s mindset

DOI : 10.65136/ejbm.v2i1.182
Daniel Evans (1), Murray Rees (2), Ron Edwards (3)
(1) Asia Pacific University of Technology and Innovation, Malaysia ,
(2) Asia Pacific University of Technology and Innovation, Malaysia ,
(3) Asia Pacific University of Technology & Innovation, Malaysia
Abstract : 20
PDF : 29
1 - 25 of 125 items 1 2 3 4 5 > >>